Adwords Recent Update

Recently released news from Google will definitely affect your Adwords campaign. If you aren’t familiar with Google Adwords, it is the paid advertisements that show at the top and bottom of the page when someone types in a search query. When an online shopper clicks on the ad, then the person that ran the ad gets charged, which…

How Can Foursquare Analytics Help Your Business?

Foursquare, a social networking service where you “check in” with your location to allow your friends to keep tabs on you, has announced a new service. Through logging all of the data collected by the users of the app, they are now unveiling Foursquare Analytics. This platform is designed to provide insight for retail shops concerning…

Google Hangouts are Changing

Google has decided to take Hangouts to the next level. They have split the video chat service into two separate classes: Hangouts Meet and Hangouts Chat. Why? They are pushing toward being more business-oriented as opposed to consumer-oriented. After all, in today’s world an actual face-to-face meeting isn’t really necessary. Virtual chat meetings save a lot…

What is YouTube TV ?

The old way of providing television programming is changing in a big way. Cable and satellite TV companies used to have the monopoly on what you were able to watch, making you to pay a hefty amount for channels that you really don’t want just so that you can get that ONE channel you need in order…

Buying Video Games On Twitch

If you aren’t aware of the site called Twitch, you are either not an avid gamer or you have been hiding under a rock. Established in 2011, Twitch is a leading social video platform and community for gamers that ranks 4th highest in traffic behind Netflix, Apple, and Google.  It has almost 10 million active users…

Amazon Chime Video Conferencing App

In today’s world of connectivity and on-the-go meetings, the use of online video conferencing has become a critical part of most every business. There are a number of advantages to using video chat for team meetings, such as flexibility, remote capabilities, and cost savings. Participants don’t have to travel so valuable time is spared It…

Exciting Uses of Augmented Reality

Technology has accelerated to warp speed in the the past 20 years. When you look at inventions such as the Wright Brothers airplane in 1903 to the Model T Ford in 1908, the television in 1927 to the first operating system for computers in 1964, and the first personal computer in 1983 to the Google domain…

Using Google Offline: How Does It Work?

Every time I write about Google, I am always a little bewildered. Not only are they a hugely popular search engine, but they also develop and support Internet analytics, cloud computing, advertising technologies, and Web app, browser and operating system development. It is one of the most highly valued companies in the world and yet they…

Superbowl 51 Advertising Details

Superbowl 51 (LI) is upon us, and the marketing plans of companies who are buying a 30-second ad for around $5 million are in place and ready to “wow the world.”  The classic Superbowl commercials are a tradition that is part of the excitement leading up to and during the big game, but the way…

What’s New With Google Voice

The virtual phone number service, Google Voice, was originally launched in 2009.  How did Google Voice initially work? It allowed you to use call forwarding and voicemail services for a chosen phone number. When it came out, we were excited to use it because it allowed a way to create a unique phone number for…

The Future of Gaming Consoles

Sales for gaming consoles and video games were less than stellar in 2016. In a market that was a feeding frenzy in years past with people camping out all night to be first in line to buy one, big names like Playstation and XBox are having a tough go. Why is this sector of the gaming…

A Favorite Gadget at CES: Project Valerie

As usual, the Consumer Electronics Show 2017 in Las Vegas was a big hit. Being their 50th year anniversary for the event, it didn’t disappoint with around 4,000 exhibiting companies and 200,000 people attending. This year’s show had a plethora of cool new gadgets from manufacturers, developers and suppliers of consumer technology hardware, content, and technology…